Ferrari are probably the best known Sports car designer in the world and with this you would expect them to have a very crisp and appealing website, that would allow their customers to explore the latest models and motorsport information including Formula 1. The Home page is as beautiful in website design terms as the cars Ferrari make. At first glance the dull dark grey background doesn’t sound very exciting. But the splash of Ferrari red overlapping the menus and model range immediately excites you, and creates a very attractive and vibrant effect. Three Big bold Captions down the bottom of the page tell you the three things that a typical Ferrari or Potential Ferrari owner would need to know including the model range as well as driving courses and Ferrari Merchandise. The middle of the page is filled with a big picture of all the latest news that I like as it easily allows me to find the latest Ferrari ideas and Information.
The top of the page is quite dull however and this allows my attention to draw to the other aspects of the website. This is not so good because at the top of the page are the various menus that pop out such as the history of Ferrari and the racing team as well as servicing information. I considered this quite an important part of the website and perhaps laying a layer of Scuderia red across the top border would draw the attention of the customer a bit more.
Another Day…
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